1. Spark customers interest
While marketing,  show enthusiasm and expertise.
To make sales you have to keep the customers intrigued. Explain  severally how delightful the product or service is and why it is a great deal. People buy things by impulse not logic.

2. Convince the customer
Have a connection with the customer.
For a customer or client to purchase you have to convince them they really need the product or service. Sell the picture of a positive future to the customer with the product or service.

3. Understand your customer/ client
The cardinal rule of sales is to always make it about your buyer. Every email you write, voicemail you leave, demo you give, and meeting you attend should place the focus squarely on the buyer. Constantly ask yourself, "What's the relevance to this particular prospect?" and customize each interaction accordingly.

4. Good pricing
Online consumers have unlimited information at their fingertips, so they can easily do comparison shopping with your competitors.
Make sure the product you're offering and its price point are just right for the market your selling to. When prospects understand the value of your product, they'll know they're receiving a positive return for their hard-earned money.

5. Do your Research
If you expect buyers to give you their time and learn about your product, you need to spend time learning about them your industry and the marketplace.

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